Barstool Sportsbook recently launched in Pennsylvania as Barstool Sports, becoming the first of its kind to submerse itself completely into the sports betting market. Partner Penn National is looking forward to the relationship, as reported by CEO Jay Snowden:
“As the only gaming operator with a fully integrated sports media and entertainment partner, our customers will have the opportunity to engage with Dave, Big Cat, and other Barstool fan favorites on our app […] Our customers will also have an opportunity to interact with Barstool personalities live at one of our many casinos‘ retail Barstool Sportsbooks in the coming months.”
This app is targeted toward the younger demographic and geared toward getting new people interested in sports betting. The idea is to tie in personalities and mobile features that will reference pop culture, sports, sports betting, and more. Barstool began as a small brand that focused on media and sports for several years, which helped accelerate their progress once Penn National bought a stake in the brand in January of 2020.
Features of the Barstool Sportsbook
What sets Barstool apart is the fact that it has unique features other sports betting brands can’t offer. They will have Personality Picks, allowing bettors to follow the picks of various Barstool personalities, choosing to fade or tail them. There will also be an adjustable six-leg parlay where players can adjust the wagers and bets.
In addition to these special features, the sportsbook app will also have traditional bets and features like odds boosts, easy buying and selling of points, and the usual suspects:
Fast Tracking to Success
The Barstool app is already topping the App Store for its downloads and that’s only going to increase in the future as the app continues to develop and finalize all of the finishing touches after launch. Likely, this app will more than do its part to add to the sports betting funds the state makes, helping top the 2019 total of more than $113 million in wagers in no time.
The Barstool audience is already tens of millions of fans deep, and those are just the ones interested in listening to the brand’s sports insights and other information. Now that legal sports betting is also on the table, that audience is expected to soar. Barstool Sportsbook is Players can download the Barstool app from the Apple App Store or get the Android app from the website directly.